In a bold move set to reshape the future of urban development, Asia Green has officially launched its Green Vision Rebranding, introducing a transformative strategy built around the groundbreaking “3+X” model — a new framework to guide the creation of smart, sustainable, and purpose-driven communities.

This forward-thinking model integrates four key pillars:

• Technology: Leveraging smart solutions to enhance daily life and well-being.
• Ecology: Protecting the environment and promoting harmony with nature.
• Art & Culture: Preserving heritage and fostering creativity for vibrant communities.
• X: Representing wellness, inclusivity, and the human connection at the heart of every township.

A Commitment to Purposeful, Sustainable Growth

The launch event, marked more than a rebranding — it was a declaration of intent. Speaking at the event, Asia Green CEO Ms. Tan Li Mei said:

“With the 3+X model and our SISHENG framework – Living, Ecology, Vitality, and Business – we aim to create smart, ecological townships where people, nature, and innovation thrive together. Our mission ‘Building with Love, Living with Purpose’ guides everything we do.”

Ms. Tan shared how personal experiences during the pandemic shaped this new direction:

“At one point, I was struggling with my own well-being, and it made me realize that without health and happiness, nothing else matters. That is why wellness – physical, emotional, and mental – will be at the heart of our future developments.”

Her words underline the emotional and human-centered foundation of Asia Green’s strategy — one that seeks to prioritize holistic well-being alongside innovation and sustainability.

Aligned with Penang 2030 Vision

The 3+X model is closely aligned with the Penang 2030 Vision for a family-focused, green, and smart state. By blending sustainable design, cultural identity, and cutting-edge technology, Asia Green aims to help future communities thrive both locally and globally.

A Strategic Global Partnership

In a key highlight of the launch, Asia Green announced its strategic collaboration with Consulus, a global innovation consultancy operating in 23 countries across Asia, Europe, Africa, and the Americas. The partnership, formalized between Tan Li Mei and Consulus Group CEO Lawrence Chong, will establish the Consulus Penang Centre — turning Penang into a hub for sustainability and thought leadership in the region.

Government Leaders Back the Vision

Several Penang state leaders were present at the event and voiced strong support for Asia Green’s forward-looking initiatives:

• YB Jagdeep Singh Deo, Deputy Chief Minister II, highlighted the synergy between Asia Green’s plans and Penang’s drive for sustainability and innovation.
• YB Jason H’ng, State EXCO for Local Government & Town and Country Planning, emphasized the importance of balancing economic progress with environmental stewardship.
• YB Dato’ Seri Sundarajoo, State EXCO for Housing & Environment, noted that developments must focus on community building and long-term legacies.
• YB Fahmi Zainol, State EXCO for Agriculture, Food Security & Cooperatives, welcomed Asia Green’s role in creating new opportunities and vitality for local communities.

“Our goal is to start in Penang, where our roots are, and bring these ideas to the world with the support of our partners and the community,” Mei concluded.

Property owners in Seberang Perai who have yet to settle their second quarter 2025 assessment tax will face enforcement action starting Oct 6.

Mayor Dato’ Haji Baderul Amin bin Abdul Hamid said defaulters risk having their movable assets seized if payment is not made promptly.

“Owners are urged to make payment immediately, either through the ASPIRE app, authorised online platforms, or at MBSP counters,” he said after chairing the city council’s meeting on Monday.

Meanwhile, he also reminded the public not to damage recreational spaces under the council’s management, warning that stern action awaits violators.

He said the facilities were developed for the community’s benefit and to create a greener, more livable environment.

“Acts such as illegal construction, private planting or misuse of these areas are strictly prohibited. They not only mar the city’s image but also pose safety and hygiene risks,” he said.

The council will step up patrols and enforcement, with offenders facing possible legal action.

Taman Perdana Putera is a landed residential project by SA Jade Development Sdn. Bhd., located in Simpang Ampat. The site is along Jalan Perdana, next to Casa Perdana, and near the Simpang Ampat Small Medium Industrial Park. It is about a 10-minute drive from the Bukit Tambun Toll Plaza, providing access to the North–South Expressway. Amenities within a 5km radius include GEMS International School, Pearl City Mall, banks, markets, eateries, and several public schools.

The project comprises 63 two-storey terrace houses with two layout options. Type A measures 22′ x 60′ and accounts for 50 units, while Type A1 measures 22′ x 75′ with 13 units, featuring a 15-foot back garden. Each unit has a built-up area of around 1,900 square feet with four bedrooms and four bathrooms. Prices start from RM645,000 onwards

Property Project : Taman Perdana Putera
Location : Simpang Ampat
Property Type : Residential
Tenure: Freehold
Total Units : 63
Land Area: 22′ x 60′ onwards
Built-up Size: 1,900 sq.ft.
Indicative Price : RM645,000 onwards
Developer : SA Jade Development Sdn. Bhd.

Location Map:

DISCLAIMER: This article is solely based on research done using publicly available data. This is not an advertisement. Any claim, statistic, quote or other representation about a project or service should be verified with the developer, provider, or party in question.

Source: Google Street View

The Bukit Mertajam Hospital (HBM) will expand its facilities with the addition of a new wing on land formerly occupied by the abandoned Bukit Mertajam Resthouse.

The Penang government has approved the concession of the 3.2ha site, located across the road from the hospital, to address rising healthcare needs.

Human Resources Minister and Bukit Mertajam MP Steven Sim said the expansion project is at the design stage.

“Hospital Bukit Mertajam now has about 240 beds. We hope to at least double that with the upgrade,” he told reporters after a visit to the hospital.

Sim added that he will meet Health Minister Datuk Seri Dr Dzulkefly Ahmad to expedite planning approval and secure federal support for the project.

The former resthouse was among several colonial-era facilities that provided accommodation for government officers during work travel. It has remained abandoned for years as hotels became more prevalent.

Sim’s visit followed the hospital’s recognition at the 2025 Hospital Management Asia Awards, where it won the Gold Award for Most Sustainable Hospital in Asia.

“This is no ordinary feat for a 135-year-old hospital,” he said, noting that energy use had been reduced by nearly 11%, equivalent to planting about 4,000 trees and avoiding 350 tonnes of carbon emissions. The savings also cut operating costs by RM250,000 last year.

He credited initiatives such as the hospital’s zero-waste programme, a paperless emergency department and upgraded toilet facilities. His office contributed RM200,000 to improve sanitation facilities, which he described as vital in a healthcare environment.

Sim also highlighted the installation of a RM5mil CT scanner last year, secured during his tenure in the Finance Ministry. The scanner has enabled the hospital to serve about 6,500 patients annually, reducing the need for transfers to other hospitals in Seberang Jaya or George Town.

Hospital director Dr R. Prashant thanked Sim for his continued support, saying annual allocations had helped modernise services ranging from IT upgrades to medical equipment.

“The expansion will strengthen the hospital’s ability to serve the Bukit Mertajam community,” he said.

About Mertajam Heights

A residential development in the heart of Bukit Mertajam. Strategically located along Jalan Ciku, immediately opposite Ng Yam Huat food court with an abundance of essential amenities within 2km radius. The development features a 21-storey apartment building that offers a total of 278 residential units and 4 levels of car park. The residential units come in various sizes, ranging from 1,000sq.ft. to 1,498sq.ft. and offer a dual-key option.

*Photo taken end-Aug 2025

Find out more about Mertajam Heights