Penang International Exchange (PIX)


Penang International Exchange, a proposed commercial development by Ideal Property Group in Bayan Baru. Strategically located next to the intersection of Jalan Tengah and Jalan Mayang Pasir, near Pantai Hospital. This master planned development sits on a 16 acres land, comprises the land currently occupied by Giant Hypermarket and the adjacent vacant land. It is within walking distance to Sunshine Square and Bayan Baru wet market.

This development will see the demolition of the existing 2-storey building, for the construction of several high-rise towers and shop offices in multiple phases:

Parcel 1

  • Tower A1: 39-storey serviced residence (589 units)
  • Tower A2: 39-storey serviced residence (589 units)
  • Tower B: 39-storey serviced residence (820 units)
  • 3-storey shop offices (55 units)

Parcel 2

  • Tower C: 27-storey office suites
  • 3-storey shop offices (30 units)

Parcel 3 (Phase 1)

  • 28-storey office suites
  • 2-storey commercial lot at ground and first level

Parcel 4 (Phase 2) 

  • 50-storey affordable housing  (Tower A – 348 units)
  • 50-storey affordable housing  (Tower B1 – 427 units)
  • 50-storey affordable housing (Tower B2 – 427 units)
  • 2-storey shop office

Project Name: Penang International Exchange (formerly known as Bayan Baru City Centre)
Location : Bayan Baru / Bayan Lepas
Property Type : Mixed development
Built-up Size: (to be confirmed)
Total Units: (refer to above)
Indicative Price: (to be confirmed)
Developer : Ideal Property Group

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DISCLAIMER: This article is solely based on research done using publicly available data. This is not an advertisement. Any claim, statistic, quote or other representation about a project or service should be verified with the developer, provider or party in question.

  1. Gabriel
    July 10th, 2019 at 18:21 | #1

    Gosh, traffic at that area will be getting worst. High density project. Got people will buy meh?

  2. Bibi
    July 10th, 2019 at 21:16 | #2

    So high dense. Should be < RM400/sft.

  3. John
    July 10th, 2019 at 21:41 | #3

    Stay away from that jammed area….

  4. Zachary Hines
    July 11th, 2019 at 13:42 | #4

    This project will further boost development in Bayan Baru. Keep it up. Penang needs high end projects like this one.

  5. Sammy
    July 11th, 2019 at 14:21 | #5

    The market now is practically dead !
    再不把市场开放就是死路一条,拥在一起死啦 !

  6. Bob
    July 12th, 2019 at 08:51 | #6

    Love it…bring it on,cant wait for it. Hopefully will be connected with monorail/lrt as well later

  7. windz
    July 12th, 2019 at 09:25 | #7

    If you have seen Elite, Arena, Ideal world, D’Piazza, Crystal point, IAvenue, many empty lots and even the shop lots around Sunway Tunas are still empty !!!
    Isn’t this a sign of no business investment is coming into Bayan Baru ? Not to forget there’s PICC and now THIS Jungle of High rises ?? Serviced Residence some more.

  8. BILLY
    July 23rd, 2019 at 15:33 | #8

    Although the project name have “Exchange”, unfortunately it was difference with KL “TRX Exchange” which have height at 100 storeys, Penang still conservative in the height of building.

  9. Jackpg
    July 25th, 2019 at 10:19 | #9

    Whether it is PICC or PIX it is nothing but a bunch of high risers. The big names don’t make the projects any better other than being more expensive. Everything also starts with Penang International… what is so international about it.

  10. Ken Fong
    July 31st, 2019 at 22:36 | #10

    How about GIANT hypermarket? Will it still there?

  11. David Wong
    August 1st, 2019 at 14:48 | #11

    I lost everything when I did something wrong in oversea 10 years ago. Now left a underwear

  12. kylo
    August 6th, 2019 at 15:18 | #12

    Basically there’s no big investment coming in like what the name suggest. These people are just selling condo using big names that make it sound on par with KLCC and TRX in KL.

    Not surprised if the shops ended up empty or only a few sundry shops/restaurants like Golden Triangle.

  13. Tan
    August 6th, 2019 at 18:26 | #13

    1st Question: why is it under serviced resident?
    2nd Question: is this project gonna solve the flood issue around Bayan Baru area or even worse?

  14. Ken Fong
    February 26th, 2020 at 22:13 | #14

    So few units only … Build more units, more towers, more shops !!!!

  15. investor
    September 10th, 2021 at 04:23 | #15

    Good luck to Elite, Arena, Ideal world, D’Piazza, Promenade. Those wanna flip for capital gain in next 5-10 years in this area better think twice. PICC 3544 units and PIE 3200 units will provide good entry for new investors at bargain price for BRAND NEW condo.
    Old condo will see stagnant and moderate decrease sales price( ~400k++) with decrease rental price!

  16. andy
    September 10th, 2021 at 10:40 | #16

    PIX ??

    hahahahha tankuku.com please….the surrounding price already matured….only good for own stay or rental (those who buy long time ago or even finish pay up the loan) only.

  17. JJ POP
    September 10th, 2021 at 17:56 | #17

    andy :
    PIX ??
    hahahahha tankuku.com please….the surrounding price already matured….only good for own stay or rental (those who buy long time ago or even finish pay up the loan) only.

    dont worry Andy, we only look at affordable home n suppress the poor so there is still potential price increase TQ

    Parcel 4 (Phase 2)

    50-storey affordable housing (Tower A – 348 units)
    50-storey affordable housing (Tower B1 – 427 units)
    50-storey affordable housing (Tower B2 – 427 units)

  18. HongNee
    September 11th, 2021 at 09:17 | #18

    @JJ POP
    Even affordable units are also very difficult to make money from, as there is plenty of supply. Imagine the kind of super high plot ratio our state gov is giving to developers, that means a huge supply can be built anytime anywhere (no matter how small the piece of land is).

    And with the price of new affordable housing being “fixed”, it makes not sense for home buyers to buy from secondary market, especially for the southern area of Penang island, where plenty of land is still available in the vicinity to build new affordable homes.

  19. Nshene
    January 25th, 2022 at 17:01 | #19

    PM please.

  20. Tay YC
    July 3rd, 2022 at 23:53 | #20

    PM pls

  21. sny
    January 27th, 2024 at 17:01 | #21


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